TRP Full Form and detailed information. Here we have complete information of very famous abbreviation “TRP”. Let me tell you TRP Mainly used in TV Shows and Movies. So here we have exact meaning of TRP.
TRP Full Form
TRP Stands for “Television Rating Point” which is a tool provided to judge which programmes are viewed the most. This gives us an index of the choice of the people and also the popularity of a particular channel. So TRP is basically used to know which channel or TV Show is Popular.
Presently, INTAM (Indian Television Audience Measurement) is the only agency which is working in the area of TRP calculation.
It works on two methods:
1) Frequency Monitoring Method
To calculate TRP in this method, A device is attached to the TV sets of few thousand viewers’ houses to judge. This device is called People’s meter and records the time and the program that the viewer watches on a particular day. After that an average is taken for 30-day period to know viewership status. People’s meter is a very costly device which is imported from abroad.
2) Picture Matching Technique
In this technique, People’s meter is continuously records a small portion of the picture that is watched on a particular television set. After that data is collected from the sample homes and used to calculate the national rating. This technique is more reliable and comparatively new in India.