SEO (Search Engine Optimization ) is the way to promote your Website on Search Engine. Google uses algorithm to index all websites on Search Engine. Webmasters need to provide them ways to render their blogs/website. There are two types of SEO first one is onpage SEO and Second one is Offpage SEO.
Difference Between Onpage and Offpage SEO :
On Page Optimization is the activity that is done on the page for search engine ranking like using alt tags, keywords is meta tag, tool tip and proximity, keyword-density, proper usage of keywords in heading tags. Its is basically used to make Search engine friendly content and Keywords. In onpage SEO Webmaster focuses on Post Title , Trending Keywords , Domain name , Viral Keywords and frequently searched keywords. in Simple words On-page optimization is everything you do to your website to help Google to crawl, parse, and index it.
Off Page Optimization is the activity that is done on other sites for our site to increase search engine ranking. Off Page Optimization activities include directory submission, article submission, forum discussion, blog posting, press release, blog commenting, white paper submission and along with this social bookmarking (in digg, delicious, reddit, stumbleupon) and social media promotion (in facebook, twitter, linkedin). it’s just the newest buzzword for old-fashioned marketing and publicity.